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Heard us on a podcast?
Want to hear more?
Check out all our podcast appearances as we discuss strategy, insights, innovation, and more!

Find all our resources here or find the specific podcast and the resource discussed in the episodes below.
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LATEST PODCAST FEATURE

All Podcast Episodes (as a guest)




In this episode, we’ll guide you through the process of combining brand strategy with digital marketing tactics.
Plus, we’ll tell you how to leverage AI for exceptional consumer insight and explain why Q4 is the prime time to listen to your audience.
00:00 / 46:20
Host - Lori Jones
In this episode, we'll discuss the importance of taking over your career and getting back to the basics with your brand fundamentals. She emphasizes the importance of all members of the organization having tough conversations and a willingness to permeate beyond them
00:00 / 32:59
Host - Josh Becerra


In this episode, The discussion emphasizes the importance of clarity in brand storytelling, using the "And, But, Therefore" (ABT) framework to craft concise and effective messaging. By deeply understanding the target audience and their motivations, brands can better communicate their value, reduce risk, and drive success.
00:00 / 57:11
Host - Park Howell


In this episode, you'll hear how Kathy moved from a corporate role at Pepsico to starting her own business. We'll also discuss how to decide if entrepreneurship is right for you by understanding your values, identity, and priorities, and the key steps to consider before starting a business.
00:00 / 46:52
Host - The Midlife Career Podcast


In this episode, we’ll explore how to create a sustainable and profitable business while maintaining joy and balance in your personal life. This is a must-listen for anyone seeking to achieve success without sacrificing their well-being.
00:00 / 29:45
Host - The Liberated CEO Experience


Kathy presents a simple yet powerful framework to clarify a brand's purpose, mission, and target audience. Diving into the nuances of positioning, she highlights common challenges faced by brands and stresses the significance of understanding consumers and testing positioning statements.
00:00 / 30:26
Host - Listen Loudly
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